Engage with high level allies at a global level and ask them to be a voice for the movement/sector, or to explain the value they see and obtain from cooperatives.

Be very intentional about pushing an inclusive definition of cooperatives as well as going more precisely explaining our own model. (When you meet one coop, you meet one coop)

It has to be both inclusive and concrete, applied. Both explanations have value.

Aligning interests (individual and collective)

Speaking the same “language” as the decision makers. (Economic impact, tap into local and global issues and show value)